
If you’re out here sending job applications, networking like it’s your part-time (or full-time) job, or just low-key hoping recruiters magically find you — your LinkedIn profile needs to be working just as hard as you are.
Unfortunately, too many smart, experienced women I work with are hiding in plain sight on LinkedIn. A blurry headshot if they even have one at all, a vague headline or one that reads “Seeking opportunities in…”, or an “About” section that closely resembles a performance review from 2017? We’re not doing that anymore, ladies!
This post is your call-in. If you’ve been putting off updating your LinkedIn profile because it feels overwhelming, I want you to know that it doesn’t have to take all weekend. These five quick fixes will make your profile more clickable, more magnetic, and more likely to get attention from hiring teams.
Let’s chat for a moment about what to tweak TODAY — not next month — so LinkedIn starts working for you.
1. Your Headline Isn’t Your Job Title
Your headline is searchable, so if yours just says “ Seeking Opportunities as a Project Manager” or “HR Generalist,” you’re missing a huge opportunity to show up in our searches and stand out.
Here’s what to do instead:
Add keywords and a value statement. Think about the roles you’re targeting. What words would a recruiter type into the search bar to find someone like you?
Try this format: [Role] | [Core Expertise] | Helping [X] Do [Y]
Examples:
- Marketing Strategist | Content & SEO | Helping Brands Convert Viewers into Buyers
- People Operations Leader | DEI & Talent Strategy | Building Stronger Remote Teams
- Bilingual Career Coach | Resume + LinkedIn Strategy | Helping Women Land Remote Roles
You’ve got 220 characters available to you in this space. Make it clear, make it compelling, and let hiring teams know exactly what you bring to the table.
2. Rewrite Your About Section Like You’re Talking to a Real Person
Your “About” section is not the time to go full robot. Please don’t start with, “Results-oriented professional with a proven track record of success in fast-paced environments…” I’m already bored. yawn
This section is your chance to make a real connection.
Skip the corporate fluff and do this instead:
- Start with a sentence that shows who you are and why you do what you do.
- Share your expertise in a way that’s clear and warm — not stiff and robotic.
- Sprinkle in a few keywords (naturally) so you’re easier to find in searches.
- Wrap it up with a sentence or two about what you're looking for.
Example opener:
"I'm a bilingual career coach who's passionate about helping women gain clarity, build confidence, and land high-paying remote roles — without the burnout. After a decade in HR and corporate recruiting, I’ve seen what works and what’s just fluff.”
That tone? Friendly and professional. That’s what you want. That’s what hiring teams expect to see.
3. Make Your Experience Speak to the Work You Want
Most people treat the Experience section like a glorified job description. But here’s the truth: nobody’s hiring you because you did something. They’re hiring you because of the results you created when you did it.
Here’s how to fix it:
- Ditch the task list and lead with outcomes instead.
- Start bullet points with compelling action verbs.
- Focus on what’s relevant to your future — not just what you did in the past.
Before:
“Responsible for coordinating internal meetings and scheduling travel for senior leaders.”
After:
“Streamlined executive scheduling and travel planning, increasing team efficiency and saving 5+ hours per week.”
See the difference? It’s not about padding your profile — it’s more so about showing your impact.
4. Add a Custom URL + Banner Image
These are small tweaks, but they give your profile a polished, intentional feel that most people skip.
Here’s your quick fix:
- Head to your profile > “Edit public profile & URL” > and grab a clean custom URL (like linkedin.com/in/janesmith).
- Upload a banner image that reflects your industry or personality. It could be a branded background, a quote, a cityscape, or a clean neutral design — just not the default blue.
First impressions matter. This cleanup takes less than 10 minutes and instantly upgrades your digital presence.
5. Don’t Sleep on Your Featured Section
That little “Featured” section under your About? It’s PRIME real estate. And it’s just sitting there waiting for you to use it.
Here’s what to add:
- Your resume (PDF or Google Doc link)
- A link to your portfolio, personal website, or a relevant project
- Posts you’ve written or shared that showcase your expertise
- Media mentions, presentations, or certifications
If someone visits your profile, they should be able to see what you’re about without clicking 12 different tabs.
I’ll leave you with this…
Your LinkedIn profile doesn’t need to be perfect, but it does need to be active, intentional, and reflective of who you are — especially if you’re exploring a new role, higher pay, or more flexibility.
You don’t have to overhaul the whole thing in one sitting. Pick one of these five quick fixes and knock it out this week. Then pick another one next week. Bit by bit, you’ll turn your profile into a page that actually works for you — not just one that takes up space on the internet.
Need help bringing it all together?
Grab my LinkedIn Job Search Toolkit. It includes:
- My top profile refresh tips
- Resume-to-LinkedIn conversion checklist
- Scripts for reaching out to recruiters
- And more tools to help you actually get interviews — not just views
Clicks are great, but callbacks are better.
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